3 Surprising Factors You Didn’t Know Attack Your Blonde!

If you've recently taken the plunge and gone blonde or have been colouring your hair blonde for a while, you may be wondering why your hair doesn't look as shiny and vibrant as it did on day one.Here are three culprits you may not have considered


Lit Up Shampoo_Round


If you're a regular swimmer, you may already be familiar with the damaging effects of chlorine on your hair. But did you know that it can also turn your blonde hair green? Chlorine can react with the copper pipes in your shower or the metal in your hair accessories, causing a chemical reaction that can turn your locks an unsightly shade of green. To combat this, rinse your hair thoroughly after swimming and invest in a good clarifying shampoo to remove any build-up. Try our Lit Up Shampoo! 


Living in a city can be tough on your hair, especially if you're blonde. Air pollution can cause a build-up of dirt and grime on your hair, making it look dull and lifeless. Additionally, the free radicals in pollution can damage your hair on a cellular level, leading to breakage and split ends. To combat this, try wearing a hat or scarf when you're out and about and use a deep-cleansing shampoo once a week to remove any build-up.

Hard Water

If you live in an area with hard water, you may be unwittingly damaging your blonde locks. Hard water is high in minerals like calcium and magnesium, which can build up on your hair and cause it to look dull and lacklustre. Additionally, the minerals in hard water can react with your hair dye, causing it to fade faster than it should. To combat this, consider investing in a water softener or using a chelating shampoo to remove any build-up.

Of course, regular maintenance is also essential to keep your blonde hair looking its best. Be sure to use a colour-safe shampoo and conditioner, and avoid washing your hair every day to prevent stripping it of its natural oils. Regular trims will also help to prevent split ends and breakage, keeping your hair looking healthy and shiny.

There are many factors that can attack your blonde hair without you even realising it. From chlorine and pollution to hard water, it's important to be aware of these silent threats and take steps to combat them. With a little extra care and attention, you can keep your blonde locks looking beautiful and vibrant for weeks to come.


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